Benefits of a SkuVault and Feedonomics Integration
The integration easily pulls the order and product attributes from the SkuVault databases into the Feedonomics platform through an API. It then applies its powerful optimization tools that, among other functions, queries which products adhere to best practices (e.g. title contains color and size), checks for broken links and images, filters out poor performing products to maximize profitability, and classifies products before automatically mapping them to numerous channels with unique categories.
It also has API’s that bring in SKU level performance data (e.g. clicks, conversions, CPA) from all the major shopping channels, which allows for the creation of custom labels for automating performance-based bid segmentation.The optimized data is then pushed out to hundreds of different advertising and marketplace channels for optimal performance.